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Moosend
Effortless Email Marketing
4.6
(672)
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Moosend Reviews & Product Details

Moosend Overview
What is Moosend?

Moosend’s incredibly efficient customer support is the primary reason why people love this platform. Their excellent customer support range provides excellent live chat to access a comprehensive knowledge base, as well as video tutorials. Advanced features are available even under the free plan and the platform provides comprehensive reporting that provides geolocation insight as well as heatmap data. Notably, Moosend has a free forever plan that lets users send unlimited campaigns if they have less than 1000 subscribers. Higher tiers offer more robust tools and features as well.

Company Moosend Ltd
Year founded 2011
Company size 51-200 employees
Headquarters London, United Kingdom
Social Media
Moosend Categories on Findstack
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What Moosend is best for?
How does Moosend compare to Mailmodo?
What are the pros and cons of Moosend?
Moosend Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Moosend Pros and Cons
Pros
  • Advanced features available even under the free plan
  • Prompt customer support accessible on live chat
  • Comprehensive reporting includes geolocation insight and heatmap data
Cons
  • Email editor and signup for builder can be hard to use
  • Design template selection is quite basic
Moosend Features
A/B Testing
API Access
Analytics/Reporting
Automated Responses
Bounce Management
Campaign Scheduling
Contact List Import/Export
Custom Fields
Customizable Templates
Deliverability Tools
Drag-and-Drop Editor
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Tracking
Event-Triggered Email
Geolocation Tracking
Integration with CRM
Landing Pages/Web Forms
Mobile Optimized Emails
Multi-channel Marketing
Personalization
Real-Time Analytics
Segmentation
Social Media Integration
Spam Testing
Subscriber Management
Survey/Poll Management
Template Management
Unsubscribe Management
Moosend Media
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: July 04, 2024
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672 Moosend Reviews
4.6 out of 5
Mid Market (51-1000 emp.)
Feb 05, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Software review for Moosned"
What do you like best about Moosend?

Mooned is an excellent email marketing service that allows me to create many different things all with such ease. The emails and newsletters can be scheduled ahead of time in order to be sent out to the customer weekly, taking a big task off our hands.

What do you dislike about Moosend?

Although Moosend is quite easy to use, the initial stages of getting the software set up was a bit complicated for me.

What problems is Moosend solving and how is that benefiting you?

Some problems we are currently solving with Moosend is being able to get creative with the emails our marketing team is sending out as well as being able to create weekly newsletters to be sent out on an exact time. With the software we were using before, from time to time we would have a problem with the emails being sent out from the server at the wrong time.

Small Business (50 or fewer emp.)
Nov 21, 2023
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Ease to Use Email Marketing and Automation Tool"
What do you like best about Moosend?

The Moosend is an easy-to-use Email marketing tool with a minimal fee. Offers real-time analytics and in-depth statistics and analysis.

What do you dislike about Moosend?

Not effective for E-commerce businesses Lack of ChatGPT integration Limited customer support for the Free plan

What problems is Moosend solving and how is that benefiting you?

We can create visually appealing landing pages with forms and scheduling campaigns and add countdown timers.

Small Business (50 or fewer emp.)
Nov 30, 2023
 Source
Overall Rating:
3.0
AG
Verified Reviewer
Founder
Share
"Moosend makes the email marketing process seamlessly easy."
What do you like best about Moosend?

Email campaigns are easy to understand and engaging.

What do you dislike about Moosend?

Sometimes the content can be a little too polished. Consider making the content more simple to offer clarity for all users!

What problems is Moosend solving and how is that benefiting you?

Email marketing is not easy, moosend has helped solve that issue.

Small Business (50 or fewer emp.)
Nov 23, 2023
 Source
Overall Rating:
3.0
AG
Verified Reviewer
Founder
Share
"Automation is something where Moosend excels"
What do you like best about Moosend?

I feel the way they have setup their Automation workflows is really impressive and easy to use

What do you dislike about Moosend?

I feel their pricing model is a bit weird based on subscribers

What problems is Moosend solving and how is that benefiting you?

Email Marketing Automation and has made our work easy by saving repetitive tasks

Small Business (50 or fewer emp.)
Feb 28, 2020
 Source
Overall Rating:
3.0
AG
Verified Reviewer
Founder
Share
"Not very effective"
What do you like best about Moosend?

User friendly interface. Interface is good

What do you dislike about Moosend?

Open rate is really low. How to improve.

What problems is Moosend solving and how is that benefiting you?

User interface

Small Business (50 or fewer emp.)
Mar 23, 2022
 Source
Overall Rating:
2.5
AG
Verified Reviewer
Founder
Share
"Email Marketing Plus and Minus"
What do you like best about Moosend?

Ease of building campaigns...representative gets back to me

What do you dislike about Moosend?

Can only download one photo at a time; unable to input a contact email address without clicking all lists to find out if already in the account

What problems is Moosend solving and how is that benefiting you?

email deliverability. Moosend has been able to help get more customers to open emails

Small Business (50 or fewer emp.)
Jan 25, 2022
 Source
Overall Rating:
2.5
AG
Verified Reviewer
Founder
Share
"A ESP provider with potential"
What do you like best about Moosend?

We started using Moosend recently, and it's been great. It works well with most automations. I recently found out that it doesn't work with Shopify for abandoned carts. They have a Shopify plug-in they choose not to update, which means my abandoned cart automation stopped working with no notification. I reached out to customer service and was told it was not their concern; I got no help or accountability. If you are not using Shopify it might be perfect for you. I like that the MOOSEND allows you to run multiple sub-accounts billed under one central account. It's good value for your buck!

What do you dislike about Moosend?

I don't particularly appreciate that they refuse to update their Shopify plugin or have a detailed guide to code in their tracking manually. They have updated most things; I would like to see more and more customization features launch.

What problems is Moosend solving and how is that benefiting you?

1. Multi-account ESP; I love running both brands under my parent brand (allows for straightforward accounting). 2. Email is a core part of our marketing strategy, and Moosend allows us to do so to an extent 3. Value - It's wonderfully priced

Small Business (50 or fewer emp.)
May 08, 2022
 Source
Overall Rating:
1.5
AG
Verified Reviewer
Founder
Share
"Buggy since it was sold"
What do you like best about Moosend?

Email design is very flexible and customer service is quite responsive. Reporting is thorough. Contact management is intuitive and easy to use. I like that contacts can be on multiple lists but only count once for billing purposes. Emails are "archived" allowing you to share the URL if needed.

What do you dislike about Moosend?

I am skeptical about deliverability. I know this is not completely in the hands of Moosend and other email marketing providers, but getting to our recipients' inbox is crucial. I once did not receive a sent email and found that my account had mysteriously been marked as "unsubscribed." The SPAM report is not reliable (support has told me this). Since they sold it, there is no longer a free version and now that we pay for it my tolerance for the bugs is ZERO. Moosend is not a US-based business. There is no support on the weekends.

What problems is Moosend solving and how is that benefiting you?

Moosend allows us to professionally communicate with our constituents: students, parents, prospective families, alumni, alumni parents, donors, potential donors, and more. I've used other email marketing services and find Moosend to be the easiest to use for our needs.

Small Business (50 or fewer emp.)
Apr 01, 2020
 Source
Overall Rating:
1.5
AG
Verified Reviewer
Founder
Share
"Lots of potential, and lots of flaws"
What do you like best about Moosend?

Mostly decent interface (except for bugs)

What do you dislike about Moosend?

This is ridiculous. This box is marked red until I go *OVER* the character limit. Let's see if it'll submit now. I dislike the patronising support staff and my issues being glossed over or ignored (or worse, blamed on me when they are bugs their end).

What problems is Moosend solving and how is that benefiting you?

Emailing users...

Small Business (50 or fewer emp.)
Aug 04, 2022
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Moosend can change their terms at any moment and not warn you about it."
What do you like best about Moosend?

I like how simple it was to set up my account. Their set of features is limited but enough for what we needed.

What do you dislike about Moosend?

At some point last year they changed their plans. All their "free plans" were turned into "free trials" and at no moment did Moosend adhere to their own terms of services and notify us about up. What a surprise it was to visit our account after a period without sending any campaigns only to realize our account was blocked until we entered a payment method. We have less than 60 subscribers and send a few campaigns per year - but what stings is the surprise of having our plan changed without any notification. They did that to us and can do it to you.

What problems is Moosend solving and how is that benefiting you?

At this point, I just wanted to send an email campaign.

Small Business (50 or fewer emp.)
Jun 27, 2022
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"No branding on free accounts"
What do you like best about Moosend?

What I liked best about Moosend was that they used to offer no branding on free accounts. You could send emails and not have to promote the company you were using to do so.

What do you dislike about Moosend?

The setup for Moosend was difficult. You had to have more than average knowledge to get it setup to send using your email address. Also, they removed free accounts.

What problems is Moosend solving and how is that benefiting you?

Moosend allows me to market to my existing customers. Generally marketing emails for a very small business may not yield returns, so the cost was prohibitive and not sustainable.

Small Business (50 or fewer emp.)
Feb 22, 2022
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Keep away from Moosend! Not recommended."
What do you like best about Moosend?

It's easy to sign up, but beware! The negatives outweight the positives.

What do you dislike about Moosend?

Moosend is unfortunately, a company with terrible customer service. After a vast subscription campaign, we were puzzled not to receive any subscribers during a three week period. After contacting Moosend, they admitted that they changed the backend, rendering all subscription forms useless if they contained a ? (which we had, 'Do you want to donate?'). Their customer service didn't care; just told me to remove the ? and it would work again, ignoring the fact that we had undergone a massive campaign. No apology on their end at all. One-star service.

What problems is Moosend solving and how is that benefiting you?

As above.

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