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Semrush
4.5
(1,903)
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Semrush Reviews & Product Details

Semrush Overview
What is Semrush?

SEMRush is an all-in-one content marketing solution that comes with content optimization tools, an SEO writing assistant, and real-time content grade as well as a keyword research tool. The platform is a great tool for topic research, and content grading for readability, SEO, tone of voice, and originality. It can also reliably recommend keywords and track the impact of your article given the SEO improvements that were implemented. Pricing for SEMrush is more on the higher end, given the feature-rich options of tools available and the fact that it’s an all-in-one solution.

Company Semrush Inc.
Year founded 2008
Company size 501-1000 employees
Headquarters Boston, Massachusetts, United States
Social Media
Semrush Categories on Findstack
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Crevio
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$29.00/month
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Ask Questions about Semrush
What Semrush is best for?
How does Semrush compare to Serpstat?
What are the pros and cons of Semrush?
Semrush Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Semrush Pros and Cons
Pros
  • Intensive keyword analysis
  • Reasonably priced platform
  • Offers demographic insight
  • Identifies spammy backlinks
  • It’s an all-in-one solution for keyword research and content optimization software.
Cons
  • Reports of inaccurate data on ad spend
  • Requires a steep learning curve
  • Only one user login
  • Only available via SEMrush plans
  • Asks you to pay $45/month per additional user
Semrush Awards
Findstack 2024 General Badge
Semrush Features
Backlink Analysis
Broken Link Checker
Competitor Analysis
Competitor Keyword Analysis
Content Ideas
Content Optimization
Crawl Diagnostics
Google Analytics Integration
Heatmaps
Keyword Research
Keyword Tracking
Link Building Tools
Local SEO
Mobile SEO
On-Page SEO
PPC Keyword Tool
Page Speed Analysis
Rank Tracking
SEO Dashboard
SEO Performance Tracking
SEO Recommendations
SEO Reporting
SERP Analysis
Schema Markup
Site Audit
Social Media Integration
Technical SEO
Voice Search Optimization
Website Analytics
XML Sitemaps
Semrush Media
Semrush 0
Semrush 1
Semrush 2
Semrush 3
Semrush Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: January 01, 2025
Semrush Logo
1,903 Semrush Reviews
4.5 out of 5
Small Business (50 or fewer emp.)
Jul 21, 2023
 Source
Overall Rating:
5.0
Swastik M. avatar
Swastik M.
Content Manager
Share
"Great platform for finding SEO friendly keywords"
What do you like best about Semrush?

Very reliable and accurate. It has lots of tools for SEO, content marketing, etc. It is really helpful for those who have good technical knowledge and can use it to it's full potential.

What do you dislike about Semrush?

The user inteface is complicated for beginners and slightly dull. One needs good technical knowledge to use it. The pricing of the plan is high according to me.

What problems is Semrush solving and how is that benefiting you?

It is helping businesses to understand the competitiveness of the SEO keywords, find their relevance and improve their online visibility. I have used semrush to find some SEO keywords for our website, to improve our online visibility.

Small Business (50 or fewer emp.)
Jul 04, 2023
 Source
Overall Rating:
5.0
VC
Vinay C.
Founder
Share
"Most Advanved SEO Tool"
What do you like best about Semrush?

It has so many awesome tools by which can do very deep SEO research, Site Audit, backlink checking, and Keyword Research. It has so many great features. We can check everything about any website or keyword.

What do you dislike about Semrush?

It's very limited in Free Plan. We have only a few things in the free plan.

What problems is Semrush solving and how is that benefiting you?

It has so many great tools like Keyword Research Tool by which we can do deep keyword research with traffic analysis. It has Site audit, backlink audit, and Competitor Research tools which help our organization to create good marketing strategies.

Small Business (50 or fewer emp.)
Jul 04, 2023
 Source
Overall Rating:
5.0
KV
Kristiyan V.
Founder
Share
"The best marketing analysis tool"
What do you like best about Semrush?

I love the real-time detailed analysis and data of the websites. The platform has many features which help me daily to upgrade my work process.

What do you dislike about Semrush?

The only thing that I dislike is the minimum number of free searches per day, however, everything else is working perfectly.

What problems is Semrush solving and how is that benefiting you?

It is helping me understand how well-optimized a certain website is. It is providing me with priceless real-time data.

Small Business (50 or fewer emp.)
Jul 03, 2023
 Source
Overall Rating:
5.0
LB
Laura B.
Founder
Share
"Easy to Use and Very Insightful"
What do you like best about Semrush?

SEMrush looks a little bit overwhelming on the first use, but there is so much free training provided and their support staff are excellent if you do need to reach out to them. There is so much informatoin, and such a lot to explore on the platform and it's made a huge difference to the health of our website, and the way that we approach writing content.

What do you dislike about Semrush?

There are some features which are hidden behind an extra paywall, but in honesty that doesn't really affect me in what I need, it's just that I can't really complain about anything I actually use SEMrush for

What problems is Semrush solving and how is that benefiting you?

SEMrush is allowing us to understand which search terms our users are using to look for answers to their questions, which means that we can tailor our content to them specifically. It's helped us write better blog posts, tailor our products descriptions to the audience so that they have a better understanding of what they are buying, and are actually able to find it. We've seen a big increase in organic traffic and in our stores as well, and it seems that it's on the way up still!

Small Business (50 or fewer emp.)
Jun 16, 2023
 Source
Overall Rating:
5.0
Laura M. avatar
Laura M.
Owner
Share
"Semrush - My SEO Partner"
What do you like best about Semrush?

I own a SMB and Semrush is my secret weapon. Since my background is in marketing, I prefer to handle as much in-house as possible, and I know that my competition isn't even aware of Semrush and its endless possibilities. Professional SEO agencies rely on it. Semrush is constantly making upgrades. It's money well spent.

What do you dislike about Semrush?

Occasionally you'll run into an item that requires an upgrade to use it. It is annoying but not deal-breaking.

What problems is Semrush solving and how is that benefiting you?

Where to start? 1) We use it to easily post and track social media - in one location. 2) Weekly link-building reports and suggestions. 3) Tracking my competitors' backlinks and domain authority score. 4) MOST IMPORTANT: instant site audits with suggestions for improvement, 5) second most important: Keyword Magic Tool. And this is only about half of the Semrush tools we use. They set the industry standard for SEO tools.

Mid Market (51-1000 emp.)
Jun 02, 2023
 Source
Overall Rating:
5.0
Tyler H. avatar
Tyler H.
Vp Of Marketing
Share
"This is the best digital marketing tool I have used"
What do you like best about Semrush?

I have used Semrush for 8+ years. This tool has evolved so much over the years and continues to add new features that allow me to eliminate other tools that I have used previously. We use this extensively for SEO, PPC, and social media. We are also starting to use this for content marketing.

What do you dislike about Semrush?

One thing Semrush has not done well is supporting teams and agencies. This works if you use a shared login but there is not a true team shared capability. Semrush can take some getting used to if you are a new user. It can feel daunting at times and feel like you don't know where to start. I always recommend new users get familiar with the tool by watching tutorial videos and setting up their own projects.

What problems is Semrush solving and how is that benefiting you?

Semrush allows for us to get a clear snapshot of our website from SEO, PPC, Social and Content. This allows for us to avoid having to use multiple tools and makes it easy for us to get what we need.

Small Business (50 or fewer emp.)
May 30, 2023
 Source
Overall Rating:
5.0
AC
Ashley C.
Founder
Share
"Best in the game for SEO!"
What do you like best about Semrush?

Semrush provides an extensive range of competitor analysis tools, allowing PCTechSupply.com to gain deep insights into their competitors' strategies. By uncovering their strengths and weaknesses, PCTechSupply.com can refine their own marketing approach and stay ahead of the competition. Semrush excels in providing a comprehensive suite of keyword research tools. PCTechSupply.com can identify valuable keywords, assess their search volume and competition, and optimize their content to target relevant audiences effectively.

What do you dislike about Semrush?

Semrush offers various subscription plans tailored to different user needs, but the cost can be a potential downside for small businesses or startups. Semrush predominantly focuses on global data, which might pose a limitation for us at PCTechSupply.com - which primarily operates within specific regions or local markets. The price would be better if we could filter our data for a cheaper cost.

What problems is Semrush solving and how is that benefiting you?

SEO: Enhance website visibility and rankings through keyword research, competitor analysis, and on-page optimization. PPC Advertising: Maximize ROI with keyword research, competitor ad analysis, and budget optimization. Content Marketing: Create engaging, optimized content through topic research and auditing. Competitive Analysis: Gain insights into competitors' strategies, backlinks, and social media performance. Social Media Management: Streamline scheduling, engagement monitoring, and performance analysis across platforms. Market Research: Understand industry trends, consumer behavior, and make data-driven marketing decisions. It honestly has the most dated information, they've also been around for years and are very well aware of the game.

Mid Market (51-1000 emp.)
May 10, 2023
 Source
Overall Rating:
5.0
Arlene A. avatar
Arlene A.
Channels & Marketing Manager (Sales Operations)
Share
"One of the Best Reliable SEO Software Suite"
What do you like best about Semrush?

What I appreciate the most about Semrush is that its functions is almost like an internet marketing surveillance tool. It offers detailed analytics, search engine ranking tools, keyword suggestions, and website comparisons.

What do you dislike about Semrush?

I don't dislike Semrush, but I think its a bit pricey.

What problems is Semrush solving and how is that benefiting you?

Semrush helped me with Marketing calendars, Local SEO, and Competitive and Digital Content Intelligence/Analytics. It made our Marketing campaigns/initiatives gain leads and edge versus our local competitors.

Small Business (50 or fewer emp.)
May 03, 2023
 Source
Overall Rating:
5.0
Prem K. avatar
Prem K.
Accountant
Share
"Research your keyword with "SEMRUSH"
What do you like best about Semrush?

Semrush is one of the best tools for keyword research. It helps in SEO. It allows users to do many SEO works like keyword research, keyword managing, position tracking, link building, and on-page SEO. I can also analyze traffic on my website.

What do you dislike about Semrush?

There are no downsides to using Semrush. It provides almost all features related to SEO.

What problems is Semrush solving and how is that benefiting you?

Semrush helps websites to rank on top with the help of SEO. It helps the business to grow online. Competitive research, marketing insight, campaign management, and many features of its help the business to grow.

Small Business (50 or fewer emp.)
Apr 27, 2023
 Source
Overall Rating:
5.0
BB
Bhabisya B.
Content Creator
Share
"The best tools for a website owner"
What do you like best about Semrush?

It's so easy to use Semrush. The ability to see the backlinks and track the position of the keyword rank is the best thing about Semrush. And I also love the various apps Semrush provides.

What do you dislike about Semrush?

What I dislike about Semrush is its pricing and limited ability in its free version of Semrush. It could be better if the pricing of Semrush were made cheaper.

What problems is Semrush solving and how is that benefiting you?

I'm using Semrush to do the SEO of my website and also use it to manage my social media handles to post new content & reply to messages I receive.

Small Business (50 or fewer emp.)
Apr 25, 2023
 Source
Overall Rating:
5.0
Eduardo R. avatar
Eduardo R.
Autónomo
Share
"The essential tool for analyzing and improving your digital strategy"
What do you like best about Semrush?

I like the amount of information and detailed data it offers to analyze and improve my digital strategy. From keyword analysis to competitor research, Semrush provides me with valuable insights to make informed decisions when it comes to optimizing my website and creating content.

What do you dislike about Semrush?

the price. Although I understand that Semrush is a very complete tool and that it offers a lot of valuable information, it is also true that its price can be a bit high. Also, some of the payment plans can be a bit confusing.

What problems is Semrush solving and how is that benefiting you?

I have found that this tool solves many problems that can arise in the world of digital marketing. For example, one of Semrush's main features is keyword analysis, which allows me to find the most relevant keywords for my website and optimize my content to improve my search engine rankings.

Enterprise (> 1000 emp.)
Apr 24, 2023
 Source
Overall Rating:
5.0
HC
Harshit C.
Founder
Share
"SEMRush review"
What do you like best about Semrush?

One of the best tool we have used for all SEO activities

What do you dislike about Semrush?

The tool can at times be a little too complicated when working on all SEO related things

What problems is Semrush solving and how is that benefiting you?

Semrush helps us in identifying all the key areas we need to work on for our websites

Mid Market (51-1000 emp.)
Apr 20, 2023
 Source
Overall Rating:
5.0
AH
Abel H.
Seo Associate
Share
"SEMrush is the only tool you need for you SEO needs"
What do you like best about Semrush?

I like to use the organic research tool since it helps me visualize how my optimization efforts are performing.

What do you dislike about Semrush?

I like the UI of Ahrefs more than that of SEMrush. It's crisper and I personally prefer it.

What problems is Semrush solving and how is that benefiting you?

SEMrush is staying on top of industry updates, so it's great to know they are staying consistent.

Small Business (50 or fewer emp.)
Apr 20, 2023
 Source
Overall Rating:
5.0
EL
Emily L.
Founder
Share
"Very Easy to learn Yourself for New Users"
What do you like best about Semrush?

It is very helpful when strategizing SEO. It has a number of helpful features which are easy to use, even for new users. I have easily learned this platform on my own without formal training.

What do you dislike about Semrush?

Expensive but the price is worth it 100%

What problems is Semrush solving and how is that benefiting you?

SEM rush allows me to identify the keywords needed for my writing. This has been invaluable in helping to increase organic traffic.

Small Business (50 or fewer emp.)
Apr 20, 2023
 Source
Overall Rating:
5.0
Karim S. avatar
Karim S.
Stratège De Marketing Numérique Digital Marketing Strategist
Share
"Integrating Google Search Console and Google Analytics to Semrush brings the most out of the 3 tools"
What do you like best about Semrush?

Semrush is a very powerful tool: keyword research, audits, backlink or competitor analysis, ranking tracking, it's very comprehensive and helps ensure that my digital strategy pays off.

What do you dislike about Semrush?

The platform is complex at first. Thankfully, Semrush created an academy that provides essential insights on how to use the platform. More content should be added for better mastery of their tool.

What problems is Semrush solving and how is that benefiting you?

Semrush prevents unsuccessful website redesigns, among other things. It offers an in-depth site audit, identifying errors and providing recommendations on overall performance.

Small Business (50 or fewer emp.)
Apr 20, 2023
 Source
Overall Rating:
5.0
TN
Tara N.
Founder
Share
"Semrush is my favorite tool for seo"
What do you like best about Semrush?

It is so easy for me to use for my job, user-friendly and so much great data.

What do you dislike about Semrush?

I have nothing bad to say about about the product.

What problems is Semrush solving and how is that benefiting you?

helping me get the data I need for seo

Small Business (50 or fewer emp.)
Apr 06, 2023
 Source
Overall Rating:
5.0
BP
Bhargav P.
Founder
Share
"Great tool to measure your SEO efforts"
What do you like best about Semrush?

Semrush is an awesome tool if you are working on SEO (Search Engine Optimization) projects as an agency or stand-alone website. Semrush has amazing integrations and social media trackers, too.

What do you dislike about Semrush?

Semrush could become a limited tool for beginners. If you do not have ideas about how to make data-driven decisions, Semrush would end up becoming a complex software to use. The more you use features, the easier itwill become.

What problems is Semrush solving and how is that benefiting you?

Semrush not only helps us to identify the keywords, backlinks, and content gaps for our website, but it also helps identify opportunities in the competition. Semrush also has paid ads keyword tracking in it. The feature help you to make your PPC better and scalable.

Small Business (50 or fewer emp.)
Apr 03, 2023
 Source
Overall Rating:
5.0
Heather S. avatar
Heather S.
Executive Director
Share
"Super easy to use and understand"
What do you like best about Semrush?

Semrush is a program loaded with features that can help people at all levels of an organization. It gives insights that many other programs like it don't include.

What do you dislike about Semrush?

Sometimes the information can be difficult to find, but a simple chat or contact of the help group is all you need. They always can find what you are looking for.

What problems is Semrush solving and how is that benefiting you?

It helps us find where our customers currently are. Whether it is their location or what they are currently interested in. We can whittle down the information in such a manner that we can hone our marketing directly to them. It also helps us with the SEO abilities of all of our websites and our customers. While we don't take advantage of all the things Semrush has to offer, we use a large part of them and are thankful for the ever-expanding options in the program.

Mid Market (51-1000 emp.)
Mar 31, 2023
 Source
Overall Rating:
5.0
akande b. avatar
Akande B.
Digital Marketing Voluteer
Share
"Incredible SEO tool. My favorite so far"
What do you like best about Semrush?

The ever-engaging and colorful user interface. It brings SEO to life generally.

What do you dislike about Semrush?

A bit slower run-time. It takes a longer time to load in some cases

What problems is Semrush solving and how is that benefiting you?

Helping to write user-based and articulated content for a blog post. Also with an incredible AI tool

Small Business (50 or fewer emp.)
Mar 23, 2023
 Source
Overall Rating:
5.0
Thomas H. avatar
Thomas H.
Systems Architect
Share
"Semrush: All-in-one tool suite for improving online visibility and discovering marketing insights."
What do you like best about Semrush?

The tools and reports help marketers with online and offline SEO as well as Competitive Research. The tool suite combines 1) Technical SEO elements such as a) Site Audit and b) Backlink Audit as well as 2) Competitive Research components such as a) Keyword Research, b) Brand Monitoring, c) Traffic Analytics

What do you dislike about Semrush?

As new tools are introduced to users, the SEMrush user interface changes frequently.

What problems is Semrush solving and how is that benefiting you?

I. Problems solved: Organic Research helps me determine the volume of keywords that are driving traffic to my websites. II. Benefits realized: I schedule weekly reports for 1) Site Audits, 2) Position Tracking, 3) Low-Text-HTML-ratio for pages that were previously published but require additional refactoring.

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