Serpstat is an all-in-one SEO analytics tool with keyword rank tracking popular among bluechip companies like Deloitte, Shopify, and Samsung. It goes without saying that Serpstat is a very reliable service, that delivers great insight into historical SERP data, keyword groupings via tags, and traffic distribution across domains. The keyword research part of the Serpstat ecosystem will give you in-depth URL analytics, and information on search questions to help improve SEO. Suggestions on keywords are provided, making it easier to incorporate into marketing campaigns as well.
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Deployment | Cloud / SaaS / Web-Based |
Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
Training | Documentation |
Languages | English |
Mostly use it for monitoring my and my competitors' traffic share and it is amazing! Stats data is really accurate and given in an understandable and clear way. Charts, graphs and all that stuff are clear, and they help me to analyze a current situation concerning my projects, work out appropriate measures which are targeted at the SEO strategy improvement. Besides, pretty enough tools which cover the wide range of needs and even more. Thank you, Serpstat for your databases and contribution in the development of my projects!
It would be better if they updated their databases more often. Sometimes, key searching results are irrelevant to the current situation which negatively affects my advertisement campaign adjustment.
Backlink analysis and search analytics, rank tracking
It really helps me to organize my work on SEO and keep everything under control. It gives me some new ideas on improving my site also. Even if I have no free time and give some work to my co-worker, I can see every made step by him.
They could develop the feature earlier :)
With its help, I can manage my SEO project by myself. I've already got great results.
Use Serpstat not so long but already enjoy all its advantages! The one platform is able to include absolutely everything connected with internet marketing and SEO spheres. Must be said about Serpstat's blog! Really interesting and useful content which helps me to do my business rather better! Continue doing what you do, guys!
Have nothing essential to say... Tool menu could be slightly improved, I guess. I mean that the structure of the sections is a bit complicated, as for me. But it takes about a day of use to get accustomed. So I don't think it's a great drawback.
Content marketing, Keywords, Links
Guys from Serpstat update their keyword databases almost every week. They have huge Google USA, UK, Canada databases, and it makes SEO analysis much more detailed and accurate than ever.
If you want to have fewer limits in using Serpstat, you'll have to pay more. Pretty obvious but still disappointing.
Content marketing, text analysis, competitors analysis.
The best feature i like from Serpstat is the big database for keyword analysis. I think that it has the biggest database among the most famous SEO tools. A great tool for the keyword analysis is "missing keywords" tab where you get some tips on missing keywords on your website/articles. It has a simple but precise audit analysis
Backlink data could be a little better or give more results than the actual situation, i hope they are working on it!
I'm using serpstats for uk/us analysis, mainly for keyword research. Top noch tool!
I work in SEO for quite a long time, so Serpstat is an integral part of my working process. Every day Serpstat helps me to get relevant information according to the site I am working on. Price could be lower, but it is really sound investment, anyway. I don't use all the functions, actually. But those I regularly use perfectly meet my needs and requirements.
As I have mentioned above, the price is a little higher than it could be. I use about a half of the offered tools, so I have to overpay. Anyway, the service is amazing
Backlinks, rank tracking and everything related to SEO
All the features are great. Its keyword clustering tool and text analysis helped me save my time when I needed to create site's architecture. Don't imagine how I grouped all the keywords manually before it.
Clustering process takes long sometimes.
Keyword research and building site structure.
I've been using Serpstat for more than 2 years so far and it does provide everything I need for SEO, keyword research, content optimization and much more. One of its greatest pluses is its user-friendly interface, easy to navigate and intuitive side panel. It's simple to export data, do competitor keyword and backlink research and track historically website rankings. The prices are affordable for such a tool with so many databases. Here I have to mention it offers Bulgarian database which is really important to me. Serpstat has very professional support both online and on the phone. I appreciate the fact they respond to every request and do take your problem individually and not sending one of those formal automated responses. I highly recommend Serpstat to all starting businesses and marketers, as well as for everyone looking for a full stack of marketing functionalities and for those who are not willing to spend a fortune on online tools, as Serpstat plans are very affordable.
Filtering keyword reports could be better with more options.
Positioning amongst competitors, get a clearer view of the chances to rank, get a chance to serve more useful content to visitors and draw more organic traffic. Analyze the strong sides and downsides of competitors trying to avoid their mistakes and rank for keywords best suiting business goals and users interests. I can track trends in search or see a gap in the market movement to rank better with both low traffic and high traffic pages.
Rank tracking helps me watch all changes in my site's positions and positions of my competitors. I can even see data about all domains that are ranked in the top 100 for my keywords. It's impressive. And also, it's cool Serpstat has mobile rank tracking.
Sometimes it's a bit slow. You have to wait too long
Watch my positions and find promising keywords.
I used Serpstat for 8 months and I could affirm that it is one of the most powerful tools. Serpstat has high-level quality services. Try their Competitive Comparisons! It's easy to use and it gives you really confident information.
Sometimes, this platform has some problems with optimization.
I changed my position in the Google SERP.
- nice ux - great database - many markets - not expensive - good plans - caching SERPs
- Audit section could be more detailed
- Keyword and competitors research
I think Serpstat is a wonderful tool. I could compare it with SEMrush. I had been using SEMrush for 2 years, but now I'm using Serpstat. Why? I compared their functionality and prices. I think Serstat is in a right way! Nice work, guys!
I hope it`s going to be a bit faster :)
I hope it`s going to be a bit faster :)
What I like most about this tool, besides its good price, is undoubtedly the ability to correctly address all the necessary issues related to SEO, with a friendly and fast interface. Excellent relationship between quality and price, as well as an opportunity for small fish to have real opportunities in the serps. Significant savings month after month as I get lost from much more expensive tools that do the same. The multiple types of export options available, which directly include a Google Drive and PDF, plus updates and community blog training are an excellent source of learning. Thanks to the SERSTAT team for offering us at a very good price this efficient all-in-one tool for SEOs.
What I like the least about the tool is that the interface is not in Spanish, although this does not affect me in the operation, since they give me access to local data nases.
Regarding the benefits obtained with this tool: As the name implies, everything related to SEO, research, competition analysis, SEO onPage, discovery and tracking of keywords, control of links, ... And mainly the monthly savings, thanks to the excellent price of SERPSTAT
I have been using Serpstat for almost 2 years. And what I like most about this tool is that it's very user friendly. The tools that I use most often are Site Audit, Keyword Research and Rank Tracker.
Until now, I haven't found anything I don't like about this tool.
Until now I have been actively using Serpstat to track the ups and downs of my website position on Google Serp with rank tracker. Also, it is easy for me to find new keyword ideas for my website with Keyword Research tool.
It's so pretty that one service includes all the needed tools for my site audition and promotion!
As I was a new user, it was quite difficult to understand how to use some tools. The interface seemed a bit complicated.
My website SEO analysis, keyword research, promotion.
What is unique about Serpstat is that it offers features which I haven't seen combined in other tools like rank distribution, historical data, and backlink analysis. That's really great!
I wish positions monitoring updated a bit faster, sometimes it can be slow
I can monitor when my ranks drop and fix them after it using this info
I advise everybody to use Serpstat for Rank Tracking. It allows me to monitor positions of my competitors as well as their visibility, traffic and the number of keywords. It also allows to compare several websites in desktop and mobile search.
It takes time to check all the positions, but not too much. Nothing critical.
I monitor my competitors' positions and use keyword research
I'm not an SEO expert by any stretch, so spending $99 on SEMRush was really out of the question. I have lots of professional SEO friends who use SEMRush and I've found that I can do just about everything they can do for so much less. Honestly, I really like the tutorial videos and articles. As a layperson in the world of SEO, these are very important to me. Of course the SEO keyword features and Competition are fantastic AND -- I really love the site audit feature. I've used it to clean up old articles and redirections to my website.
I suppose the only thing I can say that I dislike (and this is SO MINOR) is the user interface -- it's a little stale - compared to SEMRush -- but really, are you going to complain about UX at $19 per month? NO
I use Serpstat to keep my website optimized and to help me create content that will drive traffic and rank.
I am able to keep an eye on my rankings while watching what other competition is doing with their site to get ahead. I can then choose to implement those practices or improve them for my own usage.
The complexity of the product is a dislike but not something that can easily be improved. When dealing with SEO the nature is complex so the software can't be point and click. Not the vendor's fault.
Watching our ranking position as well as what future keywords to target and build our listing from
All features are great, but one of my favorites is the Site Auditor. It's easy to forget about broken links or duplicate meta tags, this features will detect them and inform you of these issues. It can easily detect technical and on-page SEO issues, which are an easy fix but often overlooked. I also love the URL vs URL feature, which allows finding keywords for which your competitiors are arnking and what are the diffferences between them.
Their databases are not as big as some of their competitors, but they've been growing steadily in the past year since I've been using Serpstat.
Rank Tracking, Keyword Research, Website Audit, Backlink Analysis