Capabilities |
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Segment |
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Deployment | Cloud / SaaS / Web-Based |
Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
Training | Documentation |
Languages | English |
Anyone can use Drip. You don't have to have huge marketing or tech teams to succeed with Drip. The application is easy to learn. The documentation is good and Drip taught us what we needed to know over many months. The Drip team is invested in our success and is always available to help and advise on whatever we need. We are especially impressed with the power and simplicity of Drip's automation tools. The Drip team introduced us to these tools, taught us how to use them, and has helped us optimize over the past year. These automations drive significant revenue. We also love the reporting and analytics, which give us a complete picture of our email marketing efforts.
Many features we want are still being developed. We can do everything we need to do, but we know there is more coming. There are now entire feature sets that did not exist when we started a year ago. The Visual Builder has been great for us, but it did not exist when we started. There is decent functionality for A/B testing, but we know there will be more in the future.
We have increased web sales dramatically by using Drip. We are also able to better manage our customer list. We bought Drip because we needed a better email tool. We are now benefiting from Drip's powerful CRM tools.
Workflows, Automation, Campaigns, Broadcasts. If you put the right lists in, there are so many powerful ways to organize your emails.
There is a learning curve absolutely, but once you know how it works, you're golden.
Marketing efficiently based on data has not always been our strong suit, with drip they do a lot of the work for us.
The tags and workflows within DRIP provide me with much more flexibility and creativity than my previous email software. The ability to integrate my lists with Facebook custom audiences is a marketing segmentation dream!
I would like to see more integrations with other software but I know this continues to improve
I can easily onboard new clients and seamlessly move them from one email series (campaign) to another. As a marketer, I LOVE the fact that I can easily compose a follow up series for a client without having to learn their email software...I can simply add an account for them in DRIP!!!
It's simple to use with more advanced features available if needed. The workflows and rules are intuitive and allow a huge amount of control over actions based on subscriber activity. The customer support is exceptional and a pleasure to deal with.
There's not really anything to dislike about Drip.
Drip allows us to automate a wide variety of emails, giving us more time to focus on nurturing leads and less time on worrying about who is receiving what emails from us.
Drip's interface is extremely user friendly; support is responsive, quick, and helpful; the Drip team demonstrates an attitude of partnership, not adversity.
I am still trying to learn all the ins and outs of setting up workflows. This is not really a critique of Drip; I just wish it was even simpler, since business seems to be complicated enough without setting up campaigns.
Problem: when I used to send email out from my own server, I was always battling being black listed by Yahoo/Hotmail and Comcast... I love having that handled by someone else.
I've worked with multiple email marketing and CRM systems over the past 5 years (MailChimp, GetResponse, Aweber, ConvertKit, Active Campaign, Infusionsoft...), so I ahve a fairly good idea of what makes a good - or bad - platform. Drip is right at the top for me in terms of user interface, alongside ConvertKit, but that one is aimed more at pro-bloggers. Drip is really powerful when it comes to integrating with ecommerce (we use Shopify), and the automation options it offers are excellent, and campaigns easy to build. Reporting is done well, too, and they've recently added a new option to their dashboard showing just how much revenue each campaign has brought in.
There are tiny details that could be done better - like drag&drop functionality in the automation builder (there is none atm), and for some strange reason, the email template we use sometimes disables bold text, which is a bit of a pain, but nothing to get hung about.
We use Drip both for top of the funnel communication and converting website visitors into customers, as well as following up with existing and new customers after purchase - meaning we can target specific products with their own follow-ups, and tag customers accordingly.
Grafic interface and simplicity of adding new campaign
Api limits and problems wits some campaigns setting
Automatization
Simple & easy to use email marketing template creator & customer flows. We use both MailChimp & Drip and Drip is steadily gaining on MailChimps functionality.
Automatically jumping to different pricing tiers was a shock but Drip works so I'm not too hurt!
We use Drip to help solve the purchase cycle as our business is so new & the model is different from traditional auto purchases.
I love the ability to create unique tags for segmentation. The visual layout of workflows is excellent as well!
I wish there were an easier way to schedule content to send on specific/days/times leading up to live events. Without a monthly, dated calendar, it is easy to mess up dates and times.
Automated campaigns have been a lifesaver!
The UX is incredible. I've used plenty of different ESPs in the past and Drip is, far and away, the most intuitive to use. It's a pleasure to actually write emails within Drip which is something I honestly cannot say for the competitors I've used in the past. The way campaigns, workflows, and triggers are organised as well makes it super simple to set up really targeted campaigns that, if you can find the right words, are sure to convert.
I would love to see a couple of more integrations. I recently had some issues in integrating Typeform with Drip. Another integration I'd love to see would be one with Facebook Messenger. I would also love to see some more options for opt-ins. the current selection is great, but I'd love to test more options.
I'm using it for my email marketing. That includes everything from welcoming new subscribers on a B2C site I run, to selling products to those people through Drip's triggered emails. I also use it for my client based business to keep in touch and keep my brand top of mind for when they need to hire a great copywriter.
I love Drip because it’s super intuitive to create workflows and campaigns, and if you want to make it super advanced you still can, adding tons of liquid codes and making everything work as you need
It’s not that I dislike, but I always feel that delivery rate is reducing, so I think it should always be a priority for the company to increase the open deliverability.
Exceptional sales funnel without bugs and hassle.
The user interface of Drip is very nice to use and compared to other softwares, it's FUN. Intuitive user experience, good tools for automation, sending, drip campaigns and everything else a modern marketer would ever need. All wrapped into a pleasing and quick customer service, it's a perfect package.
Campaign emails are disappearing sometimes, some customers are reporting that emails don't appear in junk folder either. Though this is something that would occur pretty much in every tool, so it's not a baddie.
Automation of marketing actions, retention of our software and overall business model of our MVP. Personalization of user experience is a must nowadays and with Drip we're able to win that battle.
I have loved almost everything about Drip so far, and this is coming from someone who has used almost all of its competitors at some stage. I feel I've finally found a home in Drip now. It's easy to use, the support team are helpful, and so far we've been able to do everything that we want!
The only thing I dislike is totally on me - I haven't had the time to research how to make the most of my Drip account. I suspect it has the power to do so much more than what I realise.
I mainly use Drip to house and be in community with my newsletter subscribers - with weekly broadcasts and lots of freebies.
We have been using Drip as an email sending service for quite some time now with great success. Over a year, we have worked with them to build campaigns and had great success.
Sometimes the bounce rate is high when I import my contacts and the email builder is a little wonky but overall not much to dislike.
We are creating a better visualized and personalized marketing funnel. This platform tracks the amount of people visiting your website and can help guide you with analytical decisions. I often export reports so I can take a high level overview look at my current marketing campaigns.