Cognism Reviews & Product Details

good for prospecting and allows me to find the right person for the sale

not all that accurate with phone numbers and emails

Looking for new prospects and talking to the right person

I love that you can save searches to make it quicker the next time you are searching for new prospects

Sometimes the data is old and invalid - although you can mark this, to keep it up to date

Giving me the right data for my prospects

Data availability and how easy the use is

the 25 limit to export contacts, it takes too much time

Cognism makes it easier to make contacts, discover my network and have direct acces to cold calls

Leads provided are either accurate or lead to me gaining accurate data, and the emails are fairly accurate or i can verify it elsewhere

It can be a little glitchy at times, but this can be solved by a hard refresh

Really solves data search for me, we don't have to spend as much money on a data search team using this tool.

The ease of the google plugin and how accurate the data is

From time to time i find that there are a lot of DNS or numbers removed when going through a campaign

Really helping our outbound prospecting and improving reaching leads!

My role is heavily focused on prospecting, cognism allows me to build an account list & lead list, after that i'm provided with the mobile numbers and emails of decision makers making my outreach a lot more fruitful.

A small number of times the mobile number is incorrect, however when it gets flagged the team are usually quick to get this amended and the right number ends up being on my homepage for me to recontact.

Reaching the right people directly is the problem is solves for me and it benefits me because it reduces the number of calls I have to make in order to get a connected call.

I evaluated several systems at the same time as Cognism. While they all had good points, only Cognism fulfilled all of our requirements. The interface is extremely simple to use, both for users and for admin. We have found the quantity and quality of the information is high. Two very nice additions to my must-have list were integration with Pipedrive CRM and the LinkedIn browser plug-in. However most importantly for me the customer service and level of contact and support has been extremely high.

Would like to see more useful "Technologies" in use currently only "Illumina" is a useful one for our industry. A small hiccup with the initial set up of our system but that was sorted out in minutes by the team at Cognism. Some CSV exports don't always look right in Excel

Finding new potential customers and reaching out to them in a strategic and logical way. Cognism has helped to Identify new businesses that we were not yet aware of; find and contact the key people within those businesses.

Easy to use and from a sales ops view, being able to upload CSV files for ABM campaigns.

Sometimes it's hard to find smaller companies in the SMB segment, as well as the technologies filter isn't to accurate

Helps us prospect companies and contacts way faster than we previously have with other softwares

Great service, I have several members of Cognism help with work with the platform, Adamina Carden has been especially helpful and responsive.

its tech tool, I need to work more in the platform to get more from it.

We are finding new leads, making new connections, and starting more conversations with potential customers with the help of Cognism.

From the first call with their sales team, my interaction with Cognism has been enjoyable. The Cognism team is very professional and responds promptly to any question you may have. The onboarding was painless, the training was perfect, and their after-sales customer service is an example of any customer-facing company. It's refreshing to work with a company that puts its customers first again. The solution itself contains high-quality data and is very user-friendly. Can't but recommend Cognism very highly.

So far, there is nothing to dislike about Cognism.

We are using Cognism for our marketing and business development team. The integration with LinkedIn is beneficial, and the data quality (email addresses and mobile phone numbers) saves us a lot of time. However, our team is most excited about the "intent to buy" the data contains.

The ease of use and ability to finesse data lists as you build them - and the quality of the data provided.

The price point when it comes to exporting lists in bulk vs standard.

We have identified our ideal customer profile and target sectors and lacked the compliant data to enable us to target them effectively - Cognism solves our contact data requirement.

Cognism allows me to find contact details about potential prospects. I have used multiple systems in the past and Cognism comes out on top always with accuracy of data and amount of data.

Nothing to dislike. Have never had a problem with Cognism

Cognism allows me to reach out to most prospects that are a fit for our company. Generating multiple leads, Cognism's data has allowed me to contact various prospects that have signed off on our solution.

The diamonds on-demand data is incredibly high quality. Their coverage in NA and EMEA is also fantastic. Beyond all that, they have been incredibly responsive to all inquiries our team has sent their way and is always quick to try to help us any way they can.

None so far - they have a few features on their roadmap that will make our experience even better.

We have a growing outbound sales motion which is fueled by account-based targeting at the top and middle of our funnel, but they help our sales team work in concert with those efforts with a more personal approach.

The interface is lightweight, and integrates well with Sales Navigator and Salesforce without making the experience buggy.

It would be better if you could capture data for every prospect - however, the reality is that this is impossible with any tool.

Our problem is that we need data to conduct sales activities, and Cognism provides said data.

Fantastic data source that not only provides top quality actionable data, but improves my workflow efficiency. Love the data report function that allows you to get updated data if needed!

That I didn't use it sooner! Emails aren't as high accuracy as numbers but as a phone first prospector that is a very minor dislike.

Eliminating time wasted when prospecting. Increasing connect rates and in turn opportunities created.

Phone numbers - Cognism's data has given our team access to leads that we otherwise would never have got, which meant within week 1 of using Cognism we were back to exceeding quota. Will Arney was also fantastic in getting us up and running quickly and showing us exactly how the software works so that we could hit the ground running from day 1.

The Chrome ext takes up quite a lot of space on the right hand of the screen, can make it difficult to open other plugins - only a minor problem.

Providing us direct access to Decision Makers

1. High-quality phone number data in Europe, which is typically hard to find. 2. Friendly, patient, and helpful employees. 3. Smooth onboarding. 4. Useful seminars that focus on sales skills.

Email addresses aren't always correct, you should use an email verification system together with Cognism. However, this happens with pretty much any other email cultivating tool.

Having the right phone number data saves a lot of time and frustration. Sales calls are already hard, no need to make them harder with wrong phone numbers. Outreaching using phone calls is more efficient and effective.

Good filter options to get the right email addresses and other data of the personas you are interested in. The LinkedIn Chrome plugin is a very quick tool to get specific information into your CRM.

Not always very up-to-date information. Sometimes people have already left the company for some years.

Retrieving email lists of potential prospects to use in email marketing.

It is very simple to use. Just connect your LinkedIn and download the extension and enjoy sourcing and finding new data!

Sometimes there are missing numbers, and some incorrect ones.but fairly accurate

Finding numbers, stats on business and finding email adress

How friend people are, i never thought out this process i was being sold to Sam was a fantastic rep when we first started talking to cognism.

There's nothing i dislike about cognism the tool is hard to get your head around but the help and training is next level

We are getting straight through to the decision maker pretty much straight away- this helps find more opportunity for the business and sell