Serpstat is an all-in-one SEO analytics tool with keyword rank tracking popular among bluechip companies like Deloitte, Shopify, and Samsung. It goes without saying that Serpstat is a very reliable service, that delivers great insight into historical SERP data, keyword groupings via tags, and traffic distribution across domains. The keyword research part of the Serpstat ecosystem will give you in-depth URL analytics, and information on search questions to help improve SEO. Suggestions on keywords are provided, making it easier to incorporate into marketing campaigns as well.
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Segment |
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Deployment | Cloud / SaaS / Web-Based |
Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
Training | Documentation |
Languages | English |
Many useful features and a very large database of data received.
I haven't found anything like that so far
Serpstat primarily allows me to study my competition. It allows me to see where my competitor's site is displaying and for which keywords it is visible. It also allows me to see what links are being acquired by them.
Serpstat has become my go-to platform for all things SEO and more. Its extensive range of features has truly impressed me. From insightful backlink analysis to precise rank tracking and visibility trend monitoring, Serpstat has it all. What sets it apart is its commitment to innovation, offering advanced tools like AI Content Tools and keyword clustering, which I haven't seen in other SEO software. Plus, it's not limited to just the typical North American and Western European markets; it covers Eastern European markets exceptionally well.
If you're new to the world of SEO software, setting up Serpstat might feel a bit overwhelming at first. However, don't let that deter you. Once you dive in and get a feel for its robust tools and capabilities, you'll be amazed. The only minor issue is the sheer abundance of tools available, which might take some time to fully explore.
Serpstat has revolutionized my SEO workflow. With its comprehensive suite of tools, I can automate tasks like keyword research, keyword clustering, site audits, and rank tracking. This automation frees up my time to focus on high-priority tasks, making my work more efficient and effective. Thanks to Serpstat, I'm better equipped to tackle the ever-evolving world of SEO.
Ease of site navigation. The speed of the support service response. Extensive functionality that covers almost all SEO needs.
I have noticed only one inconvenience: sometimes reports on platforms take a long time to load (up to 10 seconds).
It helps in searching for semantics, analyzing competitors' sessions, and is also useful for monitoring positions for key queries, general site analysis, and site audit.
support price policy wide range of SEO tools
none yet ;) so far, everything suits me in working with this team
key position monitoring
The platform enables you to create custom reports that consolidate the data and insights most relevant to your SEO goals. You can generate professional reports with visualizations, share them with your team or clients, and track progress over time.
While Serpstat provides reporting features, some users have mentioned that the customization options for reports are limited. If you require highly customized reports with specific metrics or visualizations, you may find the available options restrictive.
Serpstat provides insights into the search engine results page (SERP) features that appear for specific keywords. You can identify featured snippets, knowledge graphs, local packs, and other elements that can impact your SEO strategy. This knowledge helps you tailor your content and optimize for enhanced visibility in search results.
There are multiple good points of SERPSTAT Easy to find organic keywords ranking easy to find paid keywords ranking Estimated monthly reach Subdomain analysis
The biggest drawback is it's unpopular still having some great feature It's not much userfriendly
It's helping me to work on the subdomain analysis. Can find out the competitors status.
Serpstat is an easy-to-use multi-purpose SEO tool that is great for getting everyday SEO tasks done for clients.
They could improve the UX design a bit. However, it functions exactly for what I need.
Serpstat is easy to train. Therefore, any freelancer can pick it up quickly and do the job for me using it in a timely matter.
Love the ability to group search terms together according to common words within those terms. Also, really rate the filtering available in their keyword reporting.
I have a lifetime deal and over time I've not got access to all of the new features but given just how good the base offering is I can't complain that much!
Helps you understand how your site and sites belonging to competitors are performing in paid and organic search, and what to do about things you want to improve.
I love that it tracks SEO over a time period tracking keyword growth across your site and competitors over time. I will leverage in client meetings to show how their current SEO guy is failing, using blackhat, or getting google page 1 for words they don't need because they are easy.
It can be overwhelming to set up the system the first time if you are not used to using Serp software. But once you get a feel for the tools and capabilities it is amazing.
SEO tracking for clients, reports before I meet with a client for evidence-based consultations that the client can understand and see what is going on and what needs to be fixed
One of the best services for internet marketers. Excellent functionality, quality customer service, a unique approach to each client. The team is very professional and knows their product very well, for any question you can contact your manager and get a quick and high-quality consultation on your issue. I recommend using 10/10.
Nothing, I like everything. This service is perfect for my purposes and helps me to perform my duties better and faster. During the use of this service - I did not find any shortcomings
As an SEO specialist, I need to receive complete and open information about my site and analyze competitors, this service gives me complete information about keywords, a link profile and a lot of other information that is difficult to get in the public domain.
Support really helped me, the tool offer features than I expected and those are useful features, not some fluff ones that only distract you.
From my experience so far there is nothing I dislike, cant think of anything right now.
my job requires a lot of research and i appreciate to have multiple points of view on certain problems and serpstat offers me the performance point of view which helps me a lot
Rank tracker, site audit and other analysis options. The Serpstat has many features and we haven't explored all of them. Their prices are lower than other SEO tools, we are using their custom package. Their support team is super active and provides support whenever we needed. This is a must-have SEO tool for every business because they offer all SEO solutions under one roof. SEO made easy with SERPSTAT.
Navigation needs to improve, steps to perform any task can be reduced. Reporting view is limited. Adding more filters can make reports powerful. We can't see ranked URLs in position history again keywords, this is must-have features that can take Serpstat to next level.
Serpstat solving our keywords rank tracking problem. We are an international D2C brand, we have regional websites and perform SEO activities on all websites. We are tracking all keywords using serpstat, performing site audits and competitor analysis. Their rankings data is accurate, we verified it manually.
The support for Search Engines in Bulgaria specifically
There isn't anything much that I dislike
They provide us with great insights for search trends and competitor ranks/keyword positions for Bulgaria
Serpstat has a very logical menu structure, with a clear break down between keyword research, competitors research and rank tracking
Haven't discover major CONS yet. Sometimes query search is on a slower side, but not a deal breaker
Serpstart is great for both in-house and agency seo work, we use it for keyword research and mapping and for content planning.
I fell in love with Serpstat after few minutes of using it. It gives you lots of insights about your website and gives you great set of ideas how to optimize it. Really awesome!
The prices are not cheap. But it's worth using the tool
Serpstat helped me figure out which search terms do my potential customers use to find my website in comparence with competitors. With these insights I have optimized the content so that my website got boosted to the top 5 positions of Google search.
The most accurate data on the positions of search queries for sites in Eastern Europe. I also like the site audit, which allows you to identify errors on the site (both technical and SEO).
Sometimes they make technical pardons in robots, but the technical support is to do it right.
Website mistakes and position monitoring. I like SEO recommendations in audit.
багатофункціональність платформи, постійні нові фішки, детальна статистика. Можливість інтеграціїї з іншими системами і сервісами. Надвидка служба підтримки - завжи максимально детально допомогає у вирішенні проблем
Іноді сервіс підвисає, але дедалі рідше, що не може не радувати. Є пропозиції по покращенню функціоналу які передав розробникам, багато спірних питань вже вирішено.
Аналіз конкурентів, порівняння своїх проектів з конкурентами, аналіз пошукових запитів, пошук схожих по інтенту запитів. Аналіз рекламних кампаній як своїх так і конкурентів
I love the fact that the team is always helping the product evolve and listens to client feedback and requests. I have been using SERPstat for years and I love seeing how much the tool has evolved.
I personally really like the tool. No. Seriously. I like it. A lot. Whenever I think: hmmm, this could be improved...The team fixes it without me having to flag it. That's a really nice thing.
The price point is great. Cheaper product often means cheaper support...That's NOT the case here. I have been using this tool for years. Bought it on a whim and decided after a few months to upgrade and ask for a multi-year deal. I am so glad I did!
Serpstat is a complete SEO tool that covers the main aspects of the matter: keyword analysis, competitors, and backlink analysis. A keyword research and a site audit tool are also included and very helpful.
The tool lacks content analysis features.
Keyword research, competitor analysis, technical SEO
The keyword research functionality is super fast and you get a ton of keywords. The questions is also a great feature to see what is people asking about those keywords. The technical audit helps me see at glance what is wrong with my website.
I bought the lifetime deal, and I would like to access the Spanish database. I only get access to the English one.
Technical SEO audit. Keyword research to find the related keywords I am already ranking for. The questions that I should add in the question snippet and analysis of the high-ranking pages for specific terms.