Ahrefs background blur
Ahrefs Logo
Ahrefs
Empower Your SEO Strategy
4.5
(508)
Why Findstack is free?
Findstack is free for users because vendors pay us when they receive web traffic and sales opportunities. Findstack directories list all vendors — not just those that pay us so that you can make the best-informed purchase decision possible.
Findstack offers objective and comprehensive comparisons to help you find the best software. We may earn a referral fee when you visit a vendor through our links. Learn more

Ahrefs Reviews & Product Details

Ahrefs Overview
What is Ahrefs?

Ahrefs is an SEO software that offers competitive analysis, provides keyword suggestions, shows keyword difficulty, and generates new keyword ideas from a single platform. Simply enter your URL and Ahrefs can check the quality of all of its backlink profiles. It’ll show what keywords are being targeted and which landing pages are delivering the most traffic. You also have the option to input your competitor’s URL to see the keywords that they are ranking for and how much traffic their target keywords bring them. Ahrefs claims to have the fastest backlink crawler in the world with a live backlink index of over 14 trillion links.


Ahrefs is also often used as SEO of choice in SEO and Marketing tech stacks.

Company Ahrefs Pte. Ltd.
Year founded 2010
Company size 51-200 employees
Headquarters Singapore
Social Media
Managed by:
Axel Grubba
Founder
Ahrefs Categories on Findstack
Crevio Logo
Crevio
Sponsored
5.0
(1)
$29.00/month
Crevio is a platform for creators to sell digital products, services, courses and access to other 3rd-... Learn more about Crevio
Ask Questions about Ahrefs
What Ahrefs is best for?
How does Ahrefs compare to Nightwatch?
What are the pros and cons of Ahrefs?
Ahrefs Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Training Documentation
Languages English
Ahrefs Pros and Cons
Pros
  • One of the most robust backlink crawlers in the industry
  • Clean user interface that works great for beginners and pros
  • Advanced filter options make it easy to find the exact data you need
Cons
  • The base plan, Lite, does not include key features like Content Explorer and Domain Comparison
  • All plans only include 1 active member so you’d have to pay for every additional member
Ahrefs Features
Backlink Analysis
Broken Link Checker
Competitor Analysis
Competitor Keyword Analysis
Content Ideas
Content Optimization
Crawl Diagnostics
Google Analytics Integration
Heatmaps
Keyword Research
Keyword Tracking
Link Building Tools
Local SEO
Mobile SEO
On-Page SEO
PPC Keyword Tool
Page Speed Analysis
Rank Tracking
SEO Dashboard
SEO Performance Tracking
SEO Recommendations
SEO Reporting
SERP Analysis
Schema Markup
Site Audit
Social Media Integration
Technical SEO
Voice Search Optimization
Website Analytics
XML Sitemaps
Ahrefs Media
Ahrefs 0
Ahrefs 1
Ahrefs 2
Ahrefs 3
Ahrefs 4
Ahrefs Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: February 21, 2025
Ahrefs Logo
508 Ahrefs Reviews
4.5 out of 5
Small Business (50 or fewer emp.)
Dec 23, 2021
 Source
Overall Rating:
4.0
VK
V K.
Manager Digital Marketing
Share
"A complete package of SEO Tools"
What do you like best about Ahrefs?

Although Ahref has multiple SEO Tools, but I frequently use its Backlink Checker tool to check the backlinks of my & my competitor's websites, and I like the backlink checker tool the most as it provides me accurate & recent data of backlinks.

What do you dislike about Ahrefs?

I don't know anything that I don't like about using Ahref SEO Tools, but some features can be improved e.g., the Keywords Explorer tool can include search volume data for the search terms used in Google Play Store / App Store.

What problems is Ahrefs solving and how is that benefiting you?

I use Ahref tool to find spam backlinks pointing to my website and remove those backlinks along with finding potential backlinking opportunities where my competitors are building backlinks.

Small Business (50 or fewer emp.)
Dec 10, 2021
 Source
Overall Rating:
4.0
HF
Hasan F.
Marketing
Share
"Best tool for in-house SEOs"
What do you like best about Ahrefs?

It probably has the largest directory in the industry. If you're starting your SEO career, or working on your own website, they have a ton of educating content that sets you up real fast.

What do you dislike about Ahrefs?

Like any other SEO platform, they focus a lot on the backlink strength. The Overview 2.0 is much much better and maybe they should use it as the default report for each project.

What problems is Ahrefs solving and how is that benefiting you?

The crawl finds some problems every single time, and helps you to maintain the website. Unlike GSC that keeps 16month of data, Ahrefs keeps all the historical data which is great. The batch analysis is a real time saver too.

Mid Market (51-1000 emp.)
Dec 04, 2021
 Source
Overall Rating:
4.0
Andrew B. avatar
Andrew B.
Global Digital Marketing Program Manager
Share
"One of the top self-service SEO tools out there"
What do you like best about Ahrefs?

Ahrefs has superb backlinking insight. We use it to find guest blogging opportunities and other linking opportunities. We also use it to compare competitor backlinks and backlink gaps.

What do you dislike about Ahrefs?

Ahrefs often sends automated emails to me with the latest results from crawls. However, when I click on links to show me the details of issues that are flagged, it always displays a 'page cant be found' error.

What problems is Ahrefs solving and how is that benefiting you?

In addition to the backlinking strategy, we also use Ahrefs for site auditing. I love the ability to create custom rules for the audits, which allows me to tailor it specifically for our site.

Enterprise (> 1000 emp.)
Nov 30, 2021
 Source
Overall Rating:
4.0
Arika N. avatar
Arika N.
Manager
Share
"Easy to use and very helpful"
What do you like best about Ahrefs?

Ahrefs is a multi-purpose tool which can be useful for doing: - Easy to do domain analysis - Performs backlink audit - Competitor SEO analysis - Content idea generation

What do you dislike about Ahrefs?

The accuracy of the tool is not 100%. The traffic numbers for website is very much different from the actual numbers. Also, the tool does not have the capabilites to help you with non-organic traffic numbers (mostly from Google ads)

What problems is Ahrefs solving and how is that benefiting you?

The USP of the tool remains in performing backlink analysis. We leverage this capability to search competitor backlinks and turn this opportunity to build links for our platform.

Small Business (50 or fewer emp.)
Sep 30, 2021
 Source
Overall Rating:
4.0
Destin Property Expert M. avatar
Destin Property Expert M.
Realtor
Share
"There’s no better place to find your backlinks"
What do you like best about Ahrefs?

Do user interface is great. It's very simple to use. There's a ton of information but it's all laid out and the easiest way possible

What do you dislike about Ahrefs?

I think the price is high. It would be much more appealing at a lower price point. It's difficult to justify for a single user. It seems like it's priced more for agencies.

What problems is Ahrefs solving and how is that benefiting you?

I'm able to follow and track my back links and my out reach efforts. There are many ways to search and learn how to get new backlinks. You can reverse engineer a competitors backlink profile very easily.

Small Business (50 or fewer emp.)
Sep 23, 2021
 Source
Overall Rating:
4.0
RY
Rimi Y.
Team Lead
Share
"Good Platform, Great UX!"
What do you like best about Ahrefs?

Ahrefs is very much useful for companies looking for building links.

What do you dislike about Ahrefs?

The pricing of Ahrefs is very expensive. We cannot afford to buy the same for the entire year. We buy the tool once every quarter.

What problems is Ahrefs solving and how is that benefiting you?

We monitor the links that our competitors built and later use this database to build links for our website. The tool give exhausative database.

Small Business (50 or fewer emp.)
Sep 04, 2021
 Source
Overall Rating:
4.0
SS
Sandeep S.
Manager
Share
"Worth your money!"
What do you like best about Ahrefs?

The content explorer feature is beneficial for a smaller company like us wherein we do not have experts to help us with content ideas daily. Also, the UX/UI is very user-friendly.

What do you dislike about Ahrefs?

The support staff is very rude. They will be very blunt and will not care about the customer.

What problems is Ahrefs solving and how is that benefiting you?

We achieve our weekly content planning using the tool. It helps us generate fresh and trending ideas regularly.

Small Business (50 or fewer emp.)
Aug 26, 2021
 Source
Overall Rating:
4.0
HC
Helen C.
Content Editor
Share
"You can't go wrong with this tool."
What do you like best about Ahrefs?

Ahrefs' backlink data and organic keyword research opportunities are my favorite features.

What do you dislike about Ahrefs?

It's pretty expensive software, especially if you choose one of their higher monthly plans.

What problems is Ahrefs solving and how is that benefiting you?

The tool helps you with SEO...at every step!

Enterprise (> 1000 emp.)
Feb 24, 2021
 Source
Overall Rating:
4.0
Vishal S. avatar
Vishal S.
Digital Marketing Manager
Share
"Best Tool for Backlink Analysis"
What do you like best about Ahrefs?

Ahref is an all in one SEO Tool. I can optimize my website using site audit, analyze my compatitors using site explorer, find keywords using the keywords explorer, find top performing content using content explorer and track organic rankings using Rank Tracker.

What do you dislike about Ahrefs?

I don't like the UI/UX of Ahref, it could be better.

What problems is Ahrefs solving and how is that benefiting you?

Using Ahref tool, I can find toxic backlinks and disavow them to improve my website's visibility in organic search.

Mid Market (51-1000 emp.)
Jan 20, 2021
 Source
Overall Rating:
4.0
BS
Benno S.
Marketing
Share
"Very fast analysis of the homepages"
What do you like best about Ahrefs?

It is very easy for us to check our homepage for errors. By the automatic analysis we see always immediately if a link does not function any more and besides we see the number of the backlinks exactly.

What do you dislike about Ahrefs?

The limit for daily checks of domains is unfortunately a bit low with 15 pages per day - this could be increased.

What problems is Ahrefs solving and how is that benefiting you?

With this tool we can always check if our homepage is optimized for seo purposes. The functions for searching keywords are also good. So we can get a higher traffic on our homepage.

Mid Market (51-1000 emp.)
Jan 18, 2021
 Source
Overall Rating:
4.0
AS
Alma S.
Marketing
Share
"The swiss army knife seo tool"
What do you like best about Ahrefs?

"The interface for the dash board is easy to navigate allowing my team to gather information easily. Ahref also value visual data improving the user's experience when trying to find relevant data."

What do you dislike about Ahrefs?

Accuracy of the data is sometimes underwhelming and doesn't match other prominent sites. This makes it difficult to believe which data sets are correct, however AHREFs data set likes to deviate from the norm.

What problems is Ahrefs solving and how is that benefiting you?

Client competitor information is mainly our team's main goal to monitor

Small Business (50 or fewer emp.)
Jan 11, 2021
 Source
Overall Rating:
4.0
MG
Martin G.
Founder
Share
"Perfect for keyword search"
What do you like best about Ahrefs?

I can analyze all keywords in the dashboard and see all related and relevant, similar keywords. The domain analysis is also good.

What do you dislike about Ahrefs?

Not all parameters are calculated exactly in the domain analysis. The speedrank is not taken into account.

What problems is Ahrefs solving and how is that benefiting you?

We can use the tool to regularly analyze our homepage and find relevant keywords for our content.

Mid Market (51-1000 emp.)
Dec 07, 2020
 Source
Overall Rating:
4.0
RG
Rita G.
Founder
Share
"Improve website - customize content with seo"
What do you like best about Ahrefs?

In this tool I can check all our settings and analyses at a glance. The tool allows us to do a seo search and find the most suitable seo keywords.

What do you dislike about Ahrefs?

I can view each report individually but unfortunately I cannot see a comparison of all 3 activated homepages.

What problems is Ahrefs solving and how is that benefiting you?

The tool helps us to increase our customer numbers. We can be found better on search engines and our homepage appears on the first search page.

Small Business (50 or fewer emp.)
Oct 08, 2020
 Source
Overall Rating:
4.0
NB
Nidhriti B.
Founder
Share
"All rounder SEO tool, super useful for backlink research"
What do you like best about Ahrefs?

Needless to say, the keyword research part of Ahref's is super sool, especially the fact that we can see country-wise keyword volumes. But more importantly I love that I can do backlink research so easily and check what the competition is doing.

What do you dislike about Ahrefs?

It can become expensive if I want to conduct an SEO audit on more than one website.

What problems is Ahrefs solving and how is that benefiting you?

Oh where do I even start! It's because of Ahref's that I've been able to rank most of my blog posts and generate backlinks for them. Not to mention, the whole complex process of finding good keywords has been made super simple by the tool. I also find the tooltips/resources they share inside the product extremely useful.

Mid Market (51-1000 emp.)
Apr 28, 2020
 Source
Overall Rating:
4.0
CB
Claudio B.
Founder
Share
"Improve the visibility"
What do you like best about Ahrefs?

Great possibilities to analyze the traffic on our homepage and wide functions to control the reachability of our posts. We manage here also our traffic for the advertising campaigns, and we can see which single page of our website has more or less views and interactions.

What do you dislike about Ahrefs?

The automatically keyword reader gives us the recommendation to use this words and text for our content, however this information are not clear and doesn't bring us a higher performance.

What problems is Ahrefs solving and how is that benefiting you?

Reaching faster and easier a higher rating on search engines - analyzing the incoming traffic and try to reach generally more people. We can spend less money for our marketing.

Small Business (50 or fewer emp.)
Nov 16, 2019
 Source
Overall Rating:
4.0
Nirav S. avatar
Nirav S.
Seo Lead And Senior Marketing Manager
Share
"Handy tool for off page SEO audit"
What do you like best about Ahrefs?

One place solution to cater to all the off page SEO need for a digital marketing team. Right from keyword research, finding great and relevant content, google featured snippet like PAA etc. everything can be catered using AHREFs

What do you dislike about Ahrefs?

Price of the tool is very expensive. It is not suitable for a small team size.

What problems is Ahrefs solving and how is that benefiting you?

Off page SEO research and strategy devicing.

Small Business (50 or fewer emp.)
Oct 29, 2019
 Source
Overall Rating:
4.0
FM
Fernando M.
Software Engineer
Share
"Great seo tool"
What do you like best about Ahrefs?

The app is a complete package and all in all. It includes SEO based features with quick results. Users do not need to wait for a long period of time. The users also avail the facility of websites analysis and comparison. This comparison with the sites of the competitors help in making decisions for the businesses.

What do you dislike about Ahrefs?

Although the app is a complete package but it is very much expensive. There are several apps of same nature that are helping the clients with very little cost. The price of the app should be decreased or some more features should be added to the app to make price reasonable.

What problems is Ahrefs solving and how is that benefiting you?

If you need one SEO analysis tool then Ahtefs is the best choice. It includes all the relevant tools and features that are required while making an SEO based analysis. You can make complete keyword research via using keyword explorer. All the necessary works can be done via using this tool.

Small Business (50 or fewer emp.)
Feb 20, 2019
 Source
Overall Rating:
4.0
Lazar L. avatar
Lazar L.
Digital Marketer
Share
"A Must-Have Tool for Everyone Who Wants to Up Their SEO Game to the Next Level"
What do you like best about Ahrefs?

The platform has a ton of valuable information and it's relatively easy to use once you get familiar with it.

What do you dislike about Ahrefs?

It's not a cheap product but I guess that is valid for all SEO tools, not just Ahrefs.

What problems is Ahrefs solving and how is that benefiting you?

We use Ahrefs for competitive research, keyword research, link-building and tracking our SEO improvement over time. We've been using the product since November 2018 and so far we grew our monthly organic traffic by 84% (from 25,524 in Sept 2018 to 47,011 in the last 30 days - Jan-Feb 2019).

Small Business (50 or fewer emp.)
Feb 08, 2019
 Source
Overall Rating:
4.0
JD
Justin D.
Seo Manager
Share
"AHREFS is awesome for link building"
What do you like best about Ahrefs?

I've used a couple of SEO software programs over the last 4 years. Moz, Serpstat, SEM Rush and now Ahrefs. Since the bulk of my focus is actually building links, I think Ahrefs has the most reliable results. For example, if you checked the backlink profile of 10-20 websites on Ahrefs and compared to another SEO software provider, I bet that you would average at least 10-15% more results with Ahrefs. That can be a lot more opportunities! Their keyword phrase tracker seems to work pretty quickly and seems to be accurate.

What do you dislike about Ahrefs?

I think the price is a bit high compared to some of the other providers. Nearly $200 per month currently and feel there could but better value for the cost.

What problems is Ahrefs solving and how is that benefiting you?

Finding link opportunities, tracking positions in search results, analyzing websites.

Small Business (50 or fewer emp.)
Sep 18, 2018
 Source
Overall Rating:
4.0
KY
Katey Y.
Founder
Share
"exceptional crawling capabilities"
What do you like best about Ahrefs?

it makes keyword management painless. and has helped drastically with keyword suggestions

What do you dislike about Ahrefs?

the ux can often be difficult and they lack analytics

What problems is Ahrefs solving and how is that benefiting you?

We use Ahrefs for backlink indexing to improve our seo and get more traffic