The virtual event software industry has undergone monumental evolution in the past few years. Before 2020, few people knew about virtual events because in-person meetings were the norm. However, things dramatically changed in 2020 when the Covid-19 pandemic struck. Virtual events became popular because organizations had to adapt to social distancing, travel restrictions and office closures imposed by governments to contain the spread of the virus.
According to Verified Market Research, the global virtual event platform market is worth more than 9 billion and it’s expected to hit $22.75 billion by 2028. However, with governments easing these restrictions and ramping up the distribution of vaccines, people are going to be comfortable with in-person events again. Does that mean that virtual events will disappear? No. Event planners will take advantage of both virtual and in-person to avoid excluding their audiences. This is why Hybrid events will become popular moving forward.
With the internet littered with virtual event software platforms, choosing the best for your next virtual event can be a daunting and challenging task. Luckily, this post gives you a roundup of the best virtual event platforms to choose from:
EventZilla is a comprehensive software that allows you to host and manage a wide range of virtual, hybrid and in-person events, such as webinars, conferences, fundraisers, classes, trainings, and sports. With this software, you can manage event registrations, promotions, check-ins, and attendees in one place. You can also use it to create landing pages, sell tickets, promote events, and process payments in one place.
Eventzilla can integrate seamlessly with more than 500 apps to simplify workflows. For example, it integrates with Google Sheets, MailChimp, HubSpot, Active Campaign, and different social media platforms like Facebook and YouTube.
Some of the key features of Eventzilla include:
Eventzilla comes with 3 main pricing plans:
HeySummit is a platform that allows you to set up engaging, converting and revenue generating virtual events. It comes with a wide range of organization and marketing tolls to help save time and resources when planning your event. Also, the software helps you create online courses, organize talk series, conduct research, spread knowledge, and plan pre-recorded and live events.
The software integrates with almost every app, including Google Sheets, Zapier, HubSpot, Slack, Mail Chimp, and Active Campaign.
HeySummit pricing model suits anyone with a large audience or an individual starting to build one. It also comes with a 14-day free trial period.
HeySummit offers 3 pricing plans:
Livestorm is a virtual events software designed to help you manage webinars, meetings and virtual events. It’s an all-in-one tool, which means you’ll find every feature you’ll need to set up, market and launch your webinars and other live events in one place. The feature that makes this software stand out is Analytics. It allows you to view a breakdown of all the key metrics from your software dashboard. A more detailed breakdown of the key metrics of the event can be viewed by clicking on the Analytics tab and opening the ‘’People’’ tab.
Livestorm integrates with many third-party apps to boost the functionality of your account. Examples of apps you can integrate with Livestorm include Google Analytics, Zapier, Slack, Help Scout, Public API, Webhooks and Intercom.
If you’re operating on a shoe string budget, this platform is suitable for you. It comes with a free plan intended to help you get the hang of the platform. All paid plans come with premium customer support, GDPR compliancy and the ability to access extensive resources.
Livestorm offers 3 pricing plans:
BigMarker prides itself as the most customizable webinars, virtual and hybrid events software platform in the world. With an array of marketing and monetization features and the ability to integrate with many apps and operating systems, this software is best suited for virtual hybrid events.
It can integrate seamlessly with leading email, CRM, marketing, and course applications, including video, streaming and social applications.
The pricing options offered by BigMarker favor both newbie and established virtual event planners. BigMarker comes with 4 pricing plans:
You can choose the annual billion option, which saves you a lot of money, or the monthly billion option.
InEvent is one of the most powerful software designed to host professional webinars, and virtual and hybrid events. The experiences offered by this virtual events platform can effortlessly turn attendees into leads and customers, thereby driving sales and profits for the event organizer.
The software seamless integrates with many applications, allowing you to automate tasks and focus on what matters most. Examples of applications it integrates with include HubSpot, Google Docs, Google Sheets, Pipedrive, Email by Zapier, Google Calender, Salesforce and more.
InEvents beats other virtual even software because of its high customization capabilities that allows it to support different events and concurring events.
InEvent offers free trial before full software purchase. Their pricing is quite transparent: no hidden charges and no set up fees. The platform comes with 2 pricing plans:
There’s also ‘Webinars’ plan that starts at $600/month for 500 attendees. Webinar plans allow to choose either monthly or annual billing.
Hopin is a virtual event platform that connects individuals or communities globally through virtual, hybrid, and in-person events. With this platform, people can connect, learn and interact with global audiences. It’s famous for its powerful networking capabilities, which is why it hosts large virtual events, such as weddings, major international conferences, and large-scale tech events.
It integrates with any software you would want to use in a virtual or hybrid event, such as Hubspot, Zapier, Eventsbrite, Pardot, MailChimp, Adobe Marketo Engage, and Slido.
Hopin pricing model suits many event types. The Hopin pricing plans look like this:
Zoom is one of the most popular virtual events platforms. When in-person meetings can’t take place, most people take advantage of this platform to virtually connect with co-workers. While it’s a favorite with individuals, it’s best suited for small virtual events focused on video conferencing. However, large organizations can use the Zoom Room, at an additional cost, to hold virtual meetings.
It’s integrates with over 1500 apps in the Zoom app marketplace to boost your workflow and collaboration. Other apps that integrate seamlessly with Zoom include Google Workspace, Mentimeter, AskAway, DocuSign eSignature, and AI Business Cards by Warmly.
Zoom comes with 4 pricing plans:
Basic
Pro: $149.90 per year
Business: $199.90 per year
Enterprise: $240 per year
Some of the virtual event software platforms discussed above offer free versions. But they come with limited functionalities. For example, some free plans don’t provide customer support. If they do, they only provide online support. Also, the free versions limit the number of people you can host in your virtual event. For instance, the free version of Zoom allows you to host a maximum of 100 participants. The paid versions on the other hand allow you to host up to 1000 people.
The free versions also come with time limitations. For example, the free version of Zoom allows you to host your virtual event for a maximum of 40 minutes. After 40 minutes, everyone is disconnected from the meeting.
Also, some free versions don’t allow you to you monetize your webinars and virtual events. That’s because they don’t have promotion and monetization tools like landing pages, premium tickets, and affiliate commissions. There are many free virtual event software platforms out there, such as AirMeet, FLOOR and RegFox. However, you can get free versions from the best virtual events platforms discussed above, such as Zoom, Livestorm and Hopin.
They are online tools that help individuals and organizations host and manage online events, such as webinars, conferences, seminars, and trade shows and exhibitions. They also help connect, engage with, collaborate with and share information with attendees.
While the benefits of virtual events software platforms can be seen from the tools discussed above, the most important ones are highlighted below:
In today’s digital world, businesses are sourcing customers beyond borders. Virtual events platforms enable you to connect with customers across the world.
In-person events come with huge costs. For example, equipment (microphone, LED screens and more), venue, travel, accommodation and food and drinks. Virtual events help to get rid of these costs.
Some virtual event platforms like Hopin can hold more than 100, 000 people. It’s rare to see in-person meetings accommodating that number. That means you can scale your business quickly with virtual events platforms.
The type of virtual event software you choose will determine whether your virtual event is a success or not. Therefore, choose a platform that has all the essential features to hold a successful virtual event. Here is an outline of key features to consider:
To have a successful virtual event, you need a solid support team to make your work and that of the attendees easier. So, ensure the platform you choose has support features like email and chat support, event monitoring, a dedicated account manager, event-day services, and speaker dry runs.
Security of the platform is also important. You don’t want your data and that of the attendees to be compromised. So, ensure the platform you choose is CCPA, GDPR and PCI compliant. Also, ensure the platform can encrypt data, visual and audio signals.
Regardless of the type of event you want to host, you’ll want to monetize it. So, choose a platform that has built-in monetization capabilities, such as ticketing, advertising space for sponsorships, payment options, landing pages, and more.
Automation saves a lot of time that you can direct to other useful aspects of your events. So, ensure the platform you choose has the ability to automate tasks like ticketing, event registration, payment processing, and email marketing.
The goal of organizing a virtual event is to achieve a high level of attendee engagement. Unlike in-person events where people meet face-to-face, it can be a challenge to achieve the level of engagement you want with a virtual event. Therefore, you need tools to boost your virtual event engagement. So, ensure the platform you choose comes with engagement features like gamification, live polls, and multi-tiered chat.
From the best virtual events software guide, interactions are a critical point in a successful virtual event whether it’s host to attendee or attendee to attendee. That’s why the developers of these platforms include engaging interaction features in the software like polling, gamification, live streaming, Q&A sessions, and virtual booths. Integration is also a key component of virtual events software. Event organizers want to share their live streams on different social media platforms to get traffic, leads and sales. That’s why the best virtual event platforms enable multiple app integration, such as social media integration to facilitate that. Reporting and analysis is another common feature on most virtual event software discussed above. Any virtual event organizer would want to get their virtual event feedback to improve certain aspects of their virtual event. The best virtual event software should enable event organizers to access engagement statistics, such as registration, attendance, and polls. Below is an outline of the 5 best virtual events software events platforms based on use-cases:
This is a roundup of our best virtual events software platforms. Almost all of these platforms come with the key features you would want in a virtual events software like customization, promotion and monetization, engagement, event recording, their party integration, polling, survey, screen sharing and more. However, the software you choose should hinge on the requirements of your virtual event. For instance, if you’re searching for a virtual events software for networking, Hopin is the best. If you want to hold large hybrid events, BigMarker is the go to software. If you’re looking to host a small event of between 3 to 100 people, it’s a good idea to go for Zoom.