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WooCommerce Logo
WooCommerce
Your Online Store Solution
4.4
(1,131)
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WooCommerce Reviews & Product Details

WooCommerce Overview
What is WooCommerce?

WooCommerce is the top choice for eCommerce businesses on WordPress. While it’s not a standalone site builder, it works seamlessly with the WordPress environment which makes it easy to use and simple, even for beginners. Anyone familiar with WordPress will find WooCommerce a great tool as they attempt to build out their site. WooCommerce works well with add-ons and integrations, with tools that include email marketing, social media selling, and one-click upsells. It does require basic coding know-how and developer insight as you scale the site, but learning the ins and outs of the platform ultimately makes management of the site so much simpler.

Company Automattic
Year founded 2005
Company size 1001-5000 employees
Headquarters Remote
Social Media
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Ask Questions about WooCommerce
What WooCommerce is best for?
How does WooCommerce compare to Shopify?
What are the pros and cons of WooCommerce?
WooCommerce Product Details
Capabilities
API
CLI
OSS
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPad, Mobile iPhone, On-Premise Linux, On-Premise Windows
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
WooCommerce Pros and Cons
Pros
  • 'Excellent for SEO and content marketing (like WordPress)
  • Extensible with lots of apps and widgets
  • Tons of customizations and themes available
  • Lots of support available from WordPress experts
  • Highly effective for marketing and promotion
Cons
  • Will require some developer support
  • Requires extra investment in a WordPress site
WooCommerce Features
Abandoned Cart Recovery
Affiliate Program
CMS Integration
Customer Management
Customer Reviews
Customizable Templates
Discount Management
Email Marketing
Fraud Detection
Gift Cards
Inventory Management
Loyalty Program
Mobile Optimization
Multi-Currency Support
Multi-channel Selling
Multi-language Support
Order Management
POS Integration
Payment Processing
Product Management
Product Recommendations
Reporting & Analytics
Returns Management
SEO Tools
Security Features
Shipping Management
Social Media Integration
Subscriptions Management
Tax Management
Third-party Integrations
WooCommerce Media
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WooCommerce Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: December 03, 2024
WooCommerce Logo
1,131 WooCommerce Reviews
4.4 out of 5
Mid Market (51-1000 emp.)
Oct 25, 2019
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Easy for a newbie"
What do you like best about WooCommerce?

WooCommerce is easy to use for new members.

What do you dislike about WooCommerce?

Sometimes it is hard to find the right plugin to do what we want.

What problems is WooCommerce solving and how is that benefiting you?

We use WooCommerce as our shopping platform on our website.

Small Business (50 or fewer emp.)
Oct 24, 2019
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Good Ecommerce site with loads of customizable features"
What do you like best about WooCommerce?

That I am able to integrate different API tools to Woocommerce and link different online platforms via WooCommerce. The many plugins that allow for tracking are useful as well.

What do you dislike about WooCommerce?

Sometimes abit too technical and the resulting load on the server causes the website to lag. Troubleshooting is also a little tough as it may be hard to pinpoint the exact causes.

What problems is WooCommerce solving and how is that benefiting you?

Linking multiple online platforms together via WooCommerce to set up automated process flows

Mid Market (51-1000 emp.)
May 29, 2019
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"WooCentral is a fantastic open sourced shopping cart"
What do you like best about WooCommerce?

WooCentral is an open sourced fully customizable plugin that makes running an online store very affordable. No monthly fees and unlimited upgrades when available is a win-win.

What do you dislike about WooCommerce?

Sometimes unstable, layout not as polished as some of the other services out there like SquareSpace or Shopify.

What problems is WooCommerce solving and how is that benefiting you?

WooCentral makes running an online store easy and saves you lots of money. Because the plugin is free and open source, you are essentially just using the resources of your hosting provider instead of paying another company an arm & a leg to run an online store.

Small Business (50 or fewer emp.)
May 27, 2019
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Good but could be better"
What do you like best about WooCommerce?

I like that it allows me to sell on my own site without paying listing or transaction fees beyond what the payment processors charge me. I like that it offers different kinds of products that I can sell. It creates pretty nice looking product pages.

What do you dislike about WooCommerce?

I hate the product import feature. I may as well be starting from scratch. I was so excited when I saw I could bring my products over from Etsy but it never imports details the way it says it will. My images never get added. I end up having to spend hours editing what gets brought over. This could be a huge feature and selling point for them if it only worked the way it says it does.

What problems is WooCommerce solving and how is that benefiting you?

The main reason I use it is to sell in my website so I don’t have to pay hogh Etsy fees.

Small Business (50 or fewer emp.)
May 08, 2019
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Enriches your e-commerce site!"
What do you like best about WooCommerce?

I used it for Adding features to my site that I would’ve had to pay someone way more to generate the code/features that I wanted to add onto our previous website.

What do you dislike about WooCommerce?

Perhaps it would be nice for a higher upfront fee and no more fees to use the features. Instead of monthly or yearly?

What problems is WooCommerce solving and how is that benefiting you?

Adding features to my websites to enable me to offer subscriptions and other features seamlessly and professionally.

Small Business (50 or fewer emp.)
May 03, 2019
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"WooCommerce for memberships"
What do you like best about WooCommerce?

I love how easy it is to stay connected with my members of my group and to have their membership fees taken care of easily

What do you dislike about WooCommerce?

It's a bit confusing for a beginner. After some trial & error, I figured it out. There are still some features I haven't figured out.

What problems is WooCommerce solving and how is that benefiting you?

I am able to easily have a membership subscription service and stay connected with my members.

Small Business (50 or fewer emp.)
Apr 04, 2019
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Easy for newcomers"
What do you like best about WooCommerce?

It's easy to find and implement plugin add ons. Because there are always new ones in development, adapting your website and payment process is easy.

What do you dislike about WooCommerce?

You need to have an understanding of WordPress first, which can be a steep learning curve.

What problems is WooCommerce solving and how is that benefiting you?

Easy pipeline for customers to buy products.

Small Business (50 or fewer emp.)
Mar 19, 2019
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"my e-commence store"
What do you like best about WooCommerce?

WooCommernce integrates nicely with WordPress and helps me get a new project up and running. Inventroy management on my e-commernce site is easy.

What do you dislike about WooCommerce?

Missing competitive features when compared to Shopify. The plugin is dependent on wordpress, which may prevent me from using it in the future.

What problems is WooCommerce solving and how is that benefiting you?

Managing my e-commerce store. Benefits include an easy review of all the sales that i've made mixed with the tools that allow me to edit my wordpress site as well.

Small Business (50 or fewer emp.)
Feb 28, 2019
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"The best and easiest solution to create and manage your own ecommerce store in minutes"
What do you like best about WooCommerce?

The one click install into your existing WordPress website with tons of integrations of payment gateways and free themes and shipping providers help me set up my e-commerce stores easily without any technical knowledge

What do you dislike about WooCommerce?

Nothing as such, have not found any problem with woocommerce till now

What problems is WooCommerce solving and how is that benefiting you?

Handling my personal ecommerce store with woocommerce

Small Business (50 or fewer emp.)
Feb 12, 2019
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Ease to setup"
What do you like best about WooCommerce?

Integrate with Wordpress website theme and easy to install

What do you dislike about WooCommerce?

to many ad-dons to make customer happy.

What problems is WooCommerce solving and how is that benefiting you?

We change the registration process at the school to online with recurrent payment.

Small Business (50 or fewer emp.)
Jan 13, 2019
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Good Value for Low Cost"
What do you like best about WooCommerce?

I like how customizable WooCommerce can be. It is great because I don't have to pay a monthly fee like some other services.

What do you dislike about WooCommerce?

It can be difficult to get it to look exactly how I want it to look. I am not a coder so it can be time consuming to do it myself.

What problems is WooCommerce solving and how is that benefiting you?

WooCommerce allows me to have a presence on my personal website so I don't have to rely on a marketplace that takes comission.

Small Business (50 or fewer emp.)
Jan 11, 2019
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Easier than what I thought it would be"
What do you like best about WooCommerce?

the 'almost' plug and play kind of setup was very comforting to find out, I thought it would be more challenging to set up a site but it was a good felling when i was ready add products to the store just after a few minutes

What do you dislike about WooCommerce?

The challenge presented when I needed to import a large amount of product to the store, woocommerce will reject everything if it find one column or data not been compatible, the documentation seems to be outdated when you start looking for solutions.

What problems is WooCommerce solving and how is that benefiting you?

I am lowering the starting cost comparing to the likes of shopify. when I am building a new store without knowing if it's gonna work.

Small Business (50 or fewer emp.)
Dec 21, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Affordable and easy to customize"
What do you like best about WooCommerce?

The plugin is customizable so that we can add whatever features we wanted to our ecommerce site.

What do you dislike about WooCommerce?

We are on a shared server so the more that we add, the slower the site becomes.

What problems is WooCommerce solving and how is that benefiting you?

WooCommerce has allowed us to have an affordable e-commerce platform for our business.

Small Business (50 or fewer emp.)
Dec 05, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"WooCommerce is pretty good"
What do you like best about WooCommerce?

WooCommerce has been a consistent tool for our business.

What do you dislike about WooCommerce?

I haven’t used any other platforms besides WooCommerce so I have nothing to compare it to. It does the job and I haven’t had any issues with it.

What problems is WooCommerce solving and how is that benefiting you?

Our customers are able to purchase products off our website easily.

Small Business (50 or fewer emp.)
Nov 15, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Woocommerce"
What do you like best about WooCommerce?

The API integration and convenience of using this for m wordpress site

What do you dislike about WooCommerce?

the multiple steps it takes to integrate API

What problems is WooCommerce solving and how is that benefiting you?

Merchant purchases

Small Business (50 or fewer emp.)
Aug 29, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"WooCommerce"
What do you like best about WooCommerce?

WooCommerce is relatively simple and user-friendly.

What do you dislike about WooCommerce?

WooCommerce has not allowed me to make my ecommerce site as stylish as other softwares like Squarespace.

What problems is WooCommerce solving and how is that benefiting you?

We were originally using Shopify, but it charged 3% for each transaction. WooCommerce helps us save on fees.

Enterprise (> 1000 emp.)
Aug 26, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"WooCommerce for Amal business"
What do you like best about WooCommerce?

The ease of accepting online product orders from my customers

What do you dislike about WooCommerce?

Inability to process product returns back to the customer credit card

What problems is WooCommerce solving and how is that benefiting you?

Ability to take online orders

Small Business (50 or fewer emp.)
Aug 22, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Modular and Easy to Install Wordpress Extension"
What do you like best about WooCommerce?

Woo Commerce, in being a very flexible platform, has cemented its place in the market through its easy-to-implement integration with other third party technology. It provides a strong scaffolding upon which a multitude of payment gateways, shipping suites, drop-shipping providers, and crm can be installed to create a web store that serves the unique needs of the client. Perhaps most importantly, it is simple to remove or replace one aspect of the shop without breaking the whole site.

What do you dislike about WooCommerce?

Their reporting leaves a lot to be desired. One can only view the top 5 best selling items for sales stats and the rest are lost. The report csv export doesn't compile all sales data but just the data of the related screen, i.e.: only sales by category. Getting one report with all data (sales tax, day per day sales,

What problems is WooCommerce solving and how is that benefiting you?

WooCommerce allows us to sell both products that we manufacture on-site and products whose manufacture we outsource seamlessly behind one user interface without much upkeep on our end required. Our company will review analytics only on a quarterly basis, our priority being to focus on the manufacturing and quality of our product. Woo Commerce has helped us to set up a system that requires minimal monitoring and allows us to focus on what's important to us.

Small Business (50 or fewer emp.)
Jul 05, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Great Affordable start!"
What do you like best about WooCommerce?

I have used WooCommerce Extensively with my POS system to provide the best solution for my online retail needs. It is affordable, and easy to set up. It is also easy to change based on branding or seasons. I would definitely recommend!

What do you dislike about WooCommerce?

It is pretty basic, and it was not the easiest to get started. Also my POS was not natively integrated, so that caused a couple of issues. Ironing them out was expensive, but now things are fine.

What problems is WooCommerce solving and how is that benefiting you?

Completely solved my lack of an eCommerce platform. I went from a small town provider of goods that felt like the internet was too scary, to being able to provide support and good to people all over!

Small Business (50 or fewer emp.)
Jun 15, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Good experience"
What do you like best about WooCommerce?

How complete and professional the store is and how easy it is to set up

What do you dislike about WooCommerce?

Difficulty in organizing products and add categories

What problems is WooCommerce solving and how is that benefiting you?

We have been able to expand the sale of our products more easily

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